Podcast: Play in new window | Download (Duration: 37:32 — 34.6MB)
Subscribe: Spotify | Amazon Music | Pandora | Podchaser | TuneIn | RSS
Cartoonist turned marketer Sean D’Souza joins us from his Psychotactics marketing headquarters in Auckland, New Zealand.
In this episode, we dive into marketing tactics and beyond, including how to ensure you control your business, rather than your business controlling you.
In today’s episode you’ll hear:
- How to appear as an expert (even if you’re not one)
- Alternate places to start writing your sales copy beside the headline
- One powerful word to add to your headlines that immediately squashes your reader’s #1 objection (not “free”)
- The “Tuna Sandwich” principle for recognizing success and contentment
- How Sean’s family takes three months of vacation every year (without hurting business)
- The most important decision to make before setting business goals
Important Links & Mentions
Why Headlines Fail – Free Special Report
The Three Month Vacation Podcast
5000BC Small Business Mentorship Program
Book: The 4-Hour Workweek by Tim Ferriss
Participate in our Community
Subscribe to the Solopreneur Success™ Podcast
Never miss an episode with a free subscription on your favorite podcast player.
Subscribe to the Solopreneur Success™ Podcast
Get the Full Transcript and More With a Free Membership!
Members of the Solopreneur Success Connections™ community always get the latest podcast transcript free. Plus they get live business training from leading experts and exclusive member benefits and resources inside our exciting business-building community made especially for solopreneurs!
Get Solopreneur Success Connections™ Membership
Follow Solopreneur Success™ on Facebook
Comment on your favorite episodes and get new episode updates on Facebook.
Solopreneur Success™ Podcast on Facebook
Solopreneur Success™ Podchaser Page
Did I earn a quick 5-Star click for this podcast from you on Podchaser?
Please leave a rating!
Solopreneur Success™ on Podchaser
Regular Solopreneur Success Podcast Listener?
Tell me more! This survey can be taken anonymously to tell me about you, the listener, and how you'd love to see this show grow and improve.
Solopreneur Success™ Listener Survey