Bob Bly turned a career in chemical engineering and technical writing into one of the world’s most notable copywriting careers.

Along the way he also became the prolific bestselling author of more than 100 published books.

I recorded this interview last year shortly before he published book #100. He’s published more since, including The Content Marketing Handbook.

(See below for a special related announcement!)

Copywriters and smart advertisers around the world consider Bob Bly’s book, The Copywriter’s Handbook, one of the best on the subject.

That includes “The Father of Advertising” David Ogilvy who once said, “I don’t know a single copywriter whose work would not be improved by reading this book.”

Yes, it’s that good. And this interview is that good, too. Those who wish to write for a living will learn a wealth of information from Bob in today’s episode as he shares…

– When to publish with a traditional publisher vs. when to self publish
– The big advantages of working with a traditional publisher – even as a new writer (beyond the advance)
– Real world income levels in Kindle publishing vs traditional publishing
– One reason why choosing a niche is so important to start… and not so much later
– Three keys to becoming a good writer of any type
– Bob’s process from idea through publication for writing a book
– What you should do before becoming a full-time writer


I’m excited to announce Bob Bly will be our first guest trainer for the all-new Solopreneur Success Connections community.

He’ll teach how to write content that turns browsers into buyers tomorrow, March 31, 2020 at 3pm ET. The training is FREE for all Solopreneur Success Connections members.

If you miss the live training, no worries. All Patron members get free access to the recordings, too!

Here’s how to get the training free:

I’m giving all my Solopreneur Success podcast listeners a special discount code for a 30-day free trial.

When you choose to become either a Member or a Patron, during checkout, use coupon code SS30FREE to get your free 30-day trial.

You can find that membership on the Community Membership page of this website.

I look forward to seeing you there!

Important Links & Mentions

The Copywriter’s Handbook

The Digital Marketing Handbook: A Step-By-Step Guide to Creating Websites That Sell

The Big Book of Words That Sell: 1200 Words and Phrases That Every Salesperson and Marketer Should Know and Use

Secrets of a Freelance Writer: How to Make $100,000 a Year or More

Charles Proteus Steinmetz: The Electrical Wizard of Schenectady

Visit Bob’s Website for Copywriting and Internet Marketing Strategy

Get Over $100 of Free Reports from Bob Bly

The Content Marketing Handbook: How to Double the Results of Your Marketing Campaigns

Get Free Content Marketing Training Direct from Bob Bly!
Solopreneur Success Connections Member

Use discount coupon code SS30FREE to get your 30-day free trial!


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