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Tom Parslow combined his early love of computer programming with his new hobby as escape room enthusiast to create a protitable solopreneur business.
From a humble start he grew a strong reputation in the escape room industry and personally helped save it after it was shut down virtually overnight by coronavirus restrictions.
Listen and learn:
- How Tom started getting “checks in the mail” as a teenager by programming and selling computer software
- The simple question his Gamesmaster Dad asked Tom that brought him into softare development for the escape room industry
- How recognizing pain points in the escape room business led to a significant software business opportunity
- Why an imperfect product that solves a real need can succeed despite poor marketing with persistance and regular improvements
- The surprising way Tom got his first customer for his new escape room software
- How to use Facebook groups effectively to reach your audience without spamming
- Why competition is a good thing (and lack of competition isn’t)
- How Tom found multiple new customers when he attended his first escape room convention
- The important step Tom took to help the entire escape room industry pivot when it shut down for COVID-19
- What’s new in Tom’s escape room software development (inventory management)
Important Links & Mentions
Telescape Live Escape Room Inventory Software
Solopreneur Success Episode SSP024 – Cash Flow Management with David Safeer
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